Kenco Avis 

Been buying Kenko coffee for years, not any more! Its new mix is repusive and we will be buying a different brand from now on! Whoever told Kenko to change their product after years of sucessful sales will watch sales of their product drop like a stone and should be sacked.

We don't like the new formula, so disappointed with the taste and the sludge it leaves round the rim and bottom of the cup/mug.
Beginning to look for a replacement after about 30 yrs

Having enjoyed Kenco Rich coffee for a long time was so disappointed with “new” jar. Coffee is tasteless, when you add the water it goes flat, leaves a black sludge in the cup. Comparing the ingredient listings, the old one was 100% roast and ground coffee, new one is 90% instant coffee, 10% roast and ground coffee. To make it worse a smaller jar of 190gms. We will be finding another coffee.

What have you done?! I could cope with the 10g reduction, we get it costs are rising, but you have ruined my kenco rich coffee. I've been a loyal customer for over 20 years. It's always been the best tasting instant coffee in my opinion but now tastes bitter and leaves a nasty taste in my mouth and a horrible sludge in the bottom. I'm truly disgusted by the change and as I usually buy multiple jars at once I'm particularly annoyed as I've got loads of it. I will not be buying it again unless you revert back to the old formula.

Reduced the jar size by 5%, changed the formula which now tastes burnt and leaves a gritty sludge in the bottom of your cup. My first change of Instant Coffe brand in 30 years. You clearly hate your customers.

I been drinking kenco decaf for years now it tasteless ,now need to find a new brand that actually taste like coffee,for what they costs you better off drinking water as not much different, goodbye kenco

Kenco have drastically messed up. I’ve drunk Kenco smooth for a very long time. Increasing the price by means of stealth is mildly irritating but ruining the recipe is a disaster and I’ll be taking my custom elsewhere

Oh dear Kenko what have you done? Why change something that worked really well. Discusting bitter black sludge in the bottom of my cup and I don't appreciate it please go back to the old recipe. If it ain't broke don't fix it

Been a Kenco Smooth customer for a very long time and was shocked to find sludge at the bottom of my cup.
This product should no longer be called instant.
I have written into the company and have had a blanket reply from customer service, which had nothing to do with what I asked.
Next reply was informing me that the product had changed and reads full of praises of how wonderful it now was.
Well it's not your product is now horrible and you CS is bad too...

Well my whole household isn't happy. Grandparents and friends, who switched to Kenco because of enjoying a brew with us, aren't happy.... the mission is to try every brand going between us all now, to try and find a new brew! Years and years of buying Kenco, because it was delicious! To the recent purchase, i actually spat it out, as I thought it had gone off! Came to the Internet to see it isn't just me. Its changed. Gutted! Bye Kenco.

So unhappy with the new kenko rich brand. The size is one the but the taste is another. It does not taste good at all. I've been a kenko rich coffee drinker for years, it's the only thing I drink all day. Not any more. It's bitter and gritty. Left over grit in the cup. The over all taste has changed too much for my liking so I will not be buying this anymore. Kenko please change it back.

Not what I was hoping for.
Thought it would be better tasting. But it's awful. The coffee doesn't mix well and leaves a horrible bottom layer while drinking.
Looks like I'll be finding a different company for my coffee.

Kenco Smooth recipe has been downgraded by adding dusty residue with the granules. The price remains the same but quantities have been reduced.
The dust has not improved the flavour, as Kenco claim, it leaves a bitter taste and dirty mugs.
Kenco Smooth always took some beating but an alternative is now being sought.

Would give zero stars if I could, absolutely awful sludge now, will be switching, google ai recommends carte nore as it doesn’t have the micro grind that doesn’t dissolve, obviously Kenco are using this waste product as a filler. Will never buy kenco again

I totally concur with other recent reviews of Kenco Smooth - the new "recipe" is nowhere near as nice and having chosen this brand/blend for as long as I can remember, I will have to look for an alternative when I next buy coffee because I no longer enjoy the taste at all I'm afraid

Always been a favourite coffee of mine, but honestly can’t drink it. It’s disgusting, does not dissolve, bottom of cups like sludge and leave awful taste. No longer kenco for me I’m afraid

Very disappointed with the change to Kenco instant coffee. The taste and texture have deteriorated. A powdery, bitter taste and a sludge left in the cup. I’m looking for a new coffee brand.

The new recipe is horrid. Will not be buying again.

If I could give it zero I would. My favourite coffee for years now tastes absolutely awful and leaves a disgusting, undrinkable, sludge in the bottom of the cup. Not worth the cost, especially as shrinkflation means you get less coffee for the same price.

You can call Kenco and get free Voucher for this new rubbish they sold you.

They only way they will listen.

Why Why Why change