Prices on silver coins are consistently cheaper than other large dealers like APMEX or JM Buillon. Usually $1-2.5 cheaper retail price even when these dealer offer lower prices when one is buying larg... Voir plus
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Lisez les avis des autres
I would like GBI to explain how account valuation works. More specifically…….. every time I check account value, it is always lower than yesterday. Even if gold is up $100 today, my account is valued... Voir plus
L'entreprise a répondu
The HAA/GBI Direct Team are awesome. The app and the website are so easy to use and the asset can be delivered or vaulted. I have done both with zero issues. My favorite aspect is their seamless ROTH... Voir plus
I set up my account for monthly automatic deposits years ago and gradually increased the amount, now to $500 gold and $500 silver and am getting very good returns. I like using custody in Salt Lake Ci... Voir plus
À propos de l'entreprise
À propos de GBI Direct (Formerly Hard Assets Alliance)
Écrit par l'entreprise
GBI Direct, formerly Hard Assets Alliance – Precious Metals Investing Made Simple
Whether your goal is to preserve wealth, protect against currency risk, or build long-term stability, GBI Direct delivers a secure and convenient way to invest in physical metals—backed by technology, transparency, and a customer-first approach. Our leading online platform is used by some of the world's largest financial institutions and is available to individual investors aiming to diversify their portfolios with tangible assets like gold, silver, platinum, and palladium.
We understand the critical role that precious metals play in investment strategies as a hedge against inflation and economic uncertainty. That's why our platform allows investors to easily browse, compare, and purchase a wide selection of bullion products from reputable global dealers who bid against each other to give you the best price.
Through our trusted vaulting partners, we offer secure storage options in multiple international locations, giving you peace of mind that your assets are safe.
Transparency and trust are at the core of everything we do. With real-time pricing and a straightforward fee structure, investors can make informed decisions without worrying about hidden costs or surprises.
GBI Direct is committed to educating and empowering investors through expert research, market insights, and in-depth educational content. Our team regularly publishes articles, guides, and reports to help you navigate the precious metals market with confidence.
We strive to make your precious metals investing experience the best it can be and welcome your feedback—leave a review at GBIDirect.com and let us know about your experience.
Coordonnées de contact
485 Lexington Avenue, Suite 304, 10017, New York, Etats-Unis
- 877-727-7387
- Support@gbidirect.com
- gbidirect.com
4,3
Excellent
364 avis
A répondu à 66 % de ses avis négatifs
Répond généralement dans un délai d'une semaine
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Very good service with knowledgeable…
Very good service with knowledgeable people who answered all my questions.
30 décembre 2025
Avis spontané
The HAA/GBI Direct Team are awesome
The HAA/GBI Direct Team are awesome. The app and the website are so easy to use and the asset can be delivered or vaulted. I have done both with zero issues. My favorite aspect is their seamless ROTH IRA, which is backed via Equity Trust with real Au and Ag. Spectacular service, partners, and commitment to excellence.
30 janvier 2026
Avis spontané
It has always been exemplary.
24 janvier 2026
Avis spontané
I don't like how you don't provide cost…
I don't like how you don't provide cost basis and you cannot select which lots you want to sell. Furthermore, your premiums on the buy then sell are egregious. I plan on selling at some point my entire porfolio and going somewhere else. Travis, is great, so this is not an evaluation of him.
30 janvier 2026
Avis spontané
I don't like how Metalstream trades are…
I don't like how Metalstream trades are handled. I sold silver and that trade was immediate. I wanted to buy gold and that was delayed until the 23rd I think. In the meantime, everything went up and I basically lost money in the process.
13 janvier 2026
Avis spontané
Réponse de GBI Direct (Formerly Hard Assets Alliance)
We appreciate this feedback Russ!
Metalstream currently handles sales immediately but processes purchases once a month as that is our automation. This is a tech limitation we're working to eliminate.
Your input is helping us prioritize continuous purchasing capability so clients aren't locked into monthly dates. Thank you for sharing what needs improvement.
The Hard Assets Alliance platform is a…
The Hard Assets Alliance platform is a great place to purchase a variety of precious metals products at a competitive price. Purchases and sales are processed quickly, and safeguards are in place to ensure the security of investor assets.
27 janvier 2026
Avis spontané
Réponse de GBI Direct (Formerly Hard Assets Alliance)
We’re so pleased that you feel confident in the security of your account! Protecting our clients’ assets with trusted vaulting partners and strict security protocols is something we take very seriously.
Efficient process with excellent service
I set up my account for monthly automatic deposits years ago and gradually increased the amount, now to $500 gold and $500 silver and am getting very good returns. I like using custody in Salt Lake City. I did have need for access to cash a couple of years ago and process was quick and efficient. Right now with the rapid rise in gold and silver prices I am happy to keep in the vault and let value build! Quick access to account data is appreciated!
30 janvier 2026
Avis spontané
Prices on silver coins are consistently…
Prices on silver coins are consistently cheaper than other large dealers like APMEX or JM Buillon. Usually $1-2.5 cheaper retail price even when these dealer offer lower prices when one is buying large quantities. Can’t speak about gold because I have only bought silver from HAA. On the negative side I do not like waiting five days for funds to clear.
29 janvier 2026
Avis spontané
Réponse de GBI Direct (Formerly Hard Assets Alliance)
Thanks for sharing your experience! Providing transparent, market-driven pricing on precious metals investments is something we work hard to maintain for all order sizes.
We appreciate your feedback regarding the five-day funding clearance. Clearing times are in place to ensure secure transactions and protect both our clients and our platform, but we understand that speed matters. We’re always evaluating ways to improve efficiency while maintaining security.
Thank you for choosing us for your precious metals purchases — we truly value your business.
Hard Assets, A safe and reliable enterprise
Your email site is safe and easy to navigate. Instructions are simple and straight forward. You offer a good variety of metal for purchase.
29 janvier 2026
Avis spontané
Réponse de GBI Direct (Formerly Hard Assets Alliance)
We’re pleased you appreciate the variety of metals we offer Richard! Providing a broad selection of gold and silver products with secure transactions and transparent pricing is central to our commitment as an online precious metals provider.
lower the cost to ship to home
8 août 2025
Avis spontané
You guys have my liquid funds still…
You guys have my liquid funds still tied up due to some damage technical problem. I'm starting to look for a more reliable metals brokerage service
29 janvier 2026
Avis spontané
The program is on auto-pilot
The program is on auto-pilot! A withdrawal is made from my checking account every month and automatically invested in gold and silver. The storage fees are much lower than other services I have used!
26 janvier 2026
Avis spontané
Pretty easy to access my account…
Pretty easy to access my account without having to deal with complicated passkeys or facial recognition. Purchase and sale actions are quick and accurate. Receiving sale proceeds requires a few days, but that is understandable.
6 janvier 2026
Avis spontané
A Real Person at the other end!
Prompt response and generousy understanding of the issue at hand. I felt I was communicating with a kind and fair person with solutions that allowed me to also be willing to accept. Five star experience!
29 janvier 2026
Avis spontané
IRA Distribution request was delayed…
IRA Distribution request was delayed unnecessarily. Still have not received my distribution.
12 janvier 2026
Avis spontané
Funds Transfer
I requested a transfer of $1843.68 to my checking account on 1/14/26. I have not yet received the funds as of 1/24/26. The transfer still shows as "Pending".
14 janvier 2026
Avis spontané
They listened and responded with…
They listened and responded with respect and accomplished the transfer
21 janvier 2026
Avis spontané
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