Sytner Group - Sytner Cardiff BMW Avis 

1 238
•
TrustScore 4.5 sur 5

4,4

50 Penarth Road, CF10 5RS Cardiff, GB

•

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Lisez les avis des autres

Noté 5 sur 5 étoiles

purchasing my new car here was fantastic. The staff are very welcoming and informative. They made it a fun and easy experience. The process was quick and it was only a couple days before I was driving... Voir plus

Noté 4 sur 5 étoiles

Easy to book appointment online to get my car serviced and horns repaired. Demi was very friendly and kept me updated on progress. I was disappointed that the work wasn't completed in a day and I ha... Voir plus

L'entreprise a répondu

Noté 4 sur 5 étoiles

I received a recall notice to replace the driver's airbag on my BMW X1. The system gave a prompt free appointment two working days later for 10.15am at the Cardiff BMW garage. I presume the airba... Voir plus

L'entreprise a répondu

Noté 5 sur 5 étoiles

This is our 2nd purchase from Cardiff Sytner. Mark James sold us both cars and he was professional and knowledgeable from the minute we walked through the door. We added several extras and Mark... Voir plus

L'entreprise a répondu


À propos de l'entreprise

  1. Concessionnaire automobile
  2. aussi dans
  3. Vendeur de voitures d'occasion

Écrit par l'entreprise

In our state-of-the-art dealerships across the UK, Sytner Group represents the world's most prestigious car manufacturers. Our success has been built by every team member working together and contributing to our one team ethos. We strive to deliver an exceptional customer experience; our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers; of getting it right first time and making each and every interaction special. Our ultimate aim is to be considered the best company to work for in the industry and the best company to do business with.


Coordonnées de contact

4,4

Excellent

TrustScore 4.5 sur 5

1 k avis

5 étoiles
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Demande des avis aux clients

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4,4

Tous les avis

(1 238)

13 303 avis reçus au cours des 12 derniers mois

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Noté 5 sur 5 étoiles

Outstanding service in buying our new…

Outstanding service in buying our new car from Rahul and the whole team. Great car as well.

25 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear Mike, Thank you ever so much for your kind words and fantastic review. It’s wonderful to hear that you had an outstanding experience with Rahul and the entire team at Sytner Cardiff BMW. We’re absolutely delighted that you’re pleased with your new car. Your satisfaction means a great deal to us, and we truly appreciate you taking the time to share your positive feedback. Wishing you many enjoyable journeys in your new vehicle. Best wishes, The Sytner Cardiff BMW Team

Noté 4 sur 5 étoiles

Recall handled promptly

I received a recall notice to replace the driver's airbag on my BMW X1. The system gave a prompt free appointment two working days later for 10.15am at the Cardiff BMW garage.

I presume the airbag was replaced correctly - hopefully I will never know (ie no need for airbag activation). I was also given a free vehicle health check - along with a comfortable waiting area with gratis tea/coffee.

One star deducted for lack of communication. I presented my vehicle promptly at 10.15, but work did not start until 16.10. I could have been told in advance that this was an all day appointment (not a fixed time) and advised (say) at lunchtime that the vehicle would not be ready until late afternoon. Whilst I was prepared for an uncertain day, I could have made better use of my day with improved communication.

21 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Thank you for your detailed feedback following your recall appointment. We are pleased to hear you found the waiting area comfortable and appreciated the complimentary refreshments and vehicle health check. However, we apologise for the delay in starting work and the lack of communication regarding the timing. We understand how improved updates could have helped you organise your day better. Your comments are valuable, and we appreciate you taking the time to share your experience with us.

Noté 5 sur 5 étoiles

Excellent Service

Easy to book in over the phone. Everything was confirmed as to what was required for the service. Able to request additional items (wiper blades). From arrival to picking up my car - very welcoming, polite and helpful.

23 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear Gareth, thank you ever so much for your kind words and for taking the time to share your experience with Sytner Cardiff BMW. We are delighted to hear that the booking process was straightforward and that our team made you feel welcome and supported throughout. It’s wonderful to know that your requests were attended to and that you felt our service was polite and helpful. We truly appreciate your positive feedback and look forward to assisting you again in the future.

Noté 5 sur 5 étoiles

Excellent service as always

Excellent service as always

19 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear Sophie, Thank you ever so much for your kind words and for taking the time to leave such a glowing review. We are delighted to hear that you continue to receive excellent service from our team at Sytner Cardiff BMW. It is always our aim to provide the highest standard of care and attention, and your feedback truly honours our efforts. We very much appreciate your ongoing support and look forward to welcoming you back again in the future. Best wishes, The Sytner Cardiff BMW Team

Noté 5 sur 5 étoiles

Sytner Cardiff Customer experience remains 1st class

Customer experience was 1st class. My BMW had an issue which was difficult to identify, however, this was eventually found and dealt with very professionally

22 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear Sean, Thank you very much for your kind words and for taking the time to share your experience. We are delighted to hear that our team provided a first-class service and were able to identify and resolve the issue with your BMW professionally. Your satisfaction is very important to us, and it is fantastic to know we met your expectations. We truly appreciate your support and look forward to welcoming you back to Sytner Cardiff BMW in the future. Kind regards, The Sytner Cardiff BMW Team

Noté 5 sur 5 étoiles

Smooth booking for the service

Smooth booking for the service. Sophie was excellent. Value for money to have the service at Sytner BMW. Spacious waiting lounge with refreshment and complimentary WiFi!

19 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Thank you very much for your kind words and positive feedback. We are delighted to hear that you found the booking process smooth and that Sophie provided excellent service. It’s great to know you appreciated the value for money, as well as our spacious waiting lounge with refreshments and complimentary WiFi. Your satisfaction is very important to us, and we truly appreciate you taking the time to share your experience with Sytner Cardiff BMW. We look forward to welcoming you again in the future.

Noté 5 sur 5 étoiles

Hundred percent happy the car drives…

Hundred percent happy the car drives like a dream as I asked the team to do a performed up and beyond and the lady that I was speaking to Alison Williams went up and beyond to help me I was a pleasure to do work with hope with my next service I need to Alison Williams again to sort it out for me. She’s a Credit to the BMW team thanks very much.

16 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Thank you so much, Colin, for your wonderful review. We’re delighted to hear that your car is driving like a dream and that Alison Williams provided exceptional service. It’s always our aim to go above and beyond for our customers, and it’s fantastic to know that Alison was such a credit to the team. We very much look forward to assisting you with your next service. Your kind words are truly appreciated—thank you once again for choosing Sytner Cardiff BMW.

Noté 5 sur 5 étoiles

Great service from start to finish

Great service from start to finish from Rahul. He took the time to listen to requirements and very patiently showed me different models.
All the staff are welcoming and efficient.

18 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear Carys, Thank you very much for your kind words and positive feedback. We are delighted to hear that Rahul provided such attentive and patient service, taking the time to listen to your requirements and guide you through the different models. It’s wonderful to know that all our staff made you feel so welcome and that the experience was efficient from start to finish. Your satisfaction is truly appreciated, and we hope you continue to enjoy your new vehicle for many years to come. Best wishes, Sytner Cardiff BMW Team

Noté 5 sur 5 étoiles

Quality welcome from the receptionist.

16 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear Geraint, Thank you ever so much for your kind words. We’re delighted to hear you received a warm and quality welcome from our receptionist. It’s always our aim to ensure everyone who visits Sytner Cardiff BMW feels valued and well looked after from the moment they arrive. Your feedback truly brightens our day and encourages the entire team to maintain the highest standards of service. We look forward to seeing you again in the future. Best wishes, The Sytner Cardiff BMW Team

Noté 5 sur 5 étoiles

BMW did me proud this time they MOT…

BMW did me proud this time they MOT exactly. I wanted it done with no messing round and I had a fault and I had them all fixed. And Alison Williams, she went up and beyond to help me she is a Credit to BMW. I hope when I need work, I can just be sorted with Alison thank you very much BMW. Thank you very much, Alison.

17 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear Colin, thank you ever so much for your kind words. We’re delighted to hear that your MOT was completed smoothly and that Alison Williams was able to provide exceptional support. It’s wonderful to know she made such a positive impression and went above and beyond to assist you. Your praise means a great deal to the entire team at Sytner Cardiff BMW. We look forward to welcoming you back whenever you need us. Many thanks again for sharing your experience.

Noté 5 sur 5 étoiles

Excellent customer service

Excellent customer service - was constantly kept updated which was really nice.

14 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear Hasan, Thank you very much for your kind words and for taking the time to share your experience with us. We are delighted to hear that you appreciated the excellent customer service and the regular updates throughout your visit. It is always our aim to keep our customers well-informed and comfortable during their time with us. Your positive feedback truly means a lot, and we look forward to welcoming you back to Sytner Cardiff BMW in the future. Best regards, The Sytner Cardiff BMW Team

Noté 5 sur 5 étoiles

Sytner BMW Cardiff

Sytner Cardiff have just got it right
Their customer focus is great
Service is swift and efficient
Coffee’s not bad either

12 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear Huw, Thank you ever so much for your kind words. We’re delighted to hear that our customer focus and swift service met your expectations. It’s always wonderful to know that even the small touches, like the coffee, contribute to a positive experience. Your feedback means a great deal to everyone here at Sytner Cardiff BMW. We look forward to welcoming you back in the future and continuing to provide the high standard of service you appreciate. Best wishes, The Sytner Cardiff BMW Team

Noté 1 sur 5 étoiles

A very disappointing customer journey…

A very disappointing customer journey from Sytner Cardiff.

I made an online enquiry about a vehicle and asked a small number of straightforward questions. From that point onwards, the experience felt process-led rather than customer-led.

Instead of receiving clear answers to the questions I had submitted, I received generic follow-up communication asking whether there was anything further they could help with.

Even the basic personalisation was poor. I was addressed simply as “Khan” — not Mr Khan, not Maz, and not even “Hi Khan”. That may sound like a small detail, but these details matter when you are considering spending a significant amount of money with a business.

When I raised the fact that my questions had not been properly answered, the response focused on explaining the dealership’s internal process — that they are told to telephone customers first and then use templates depending on the preferred method of contact.

That, for me, highlights the problem.

A customer should not have to fit around an internal process. The process should support the customer journey.

And if the experience is going to consist largely of generic templates rather than someone actually reading, understanding and responding to the customer’s enquiry, then you have to question what value the human interaction is adding. At that point, an automated system could probably provide a more consistent and efficient experience.

The tone of the response also did little to recover the situation. Words such as “EMAIL” and “SERVICE HISTORY” were written in capital letters, which came across as unnecessarily abrupt, particularly when I had simply asked for my original questions to be answered.

I was also told that my enquiry had come through as “MAZ KHAN” and that this was “all I relate off”.

The issue here is not one spelling mistake, one email or one unanswered question. It is the complete experience from initial enquiry through to follow-up and complaint handling.

I was a genuine prospective customer making a genuine enquiry about a vehicle. The journey should have been simple: understand what I was asking, answer the questions, communicate professionally and make it easy for me to progress.

Instead, the experience felt generic, defensive and disconnected from the customer.

For a business of Sytner’s size and reputation, I expected a much stronger customer experience.

13 septembre 2026
Avis spontané
Noté 5 sur 5 étoiles

Exceptional service

Superb support from Ed Phillips and Mark James of BMW. Our vehicle has been written off in accident and they were both very supportive in finding a replacement

10 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear Mr Thomas, Thank you very much for your kind words and for taking the time to share your experience. We are delighted to hear that Ed Phillips and Mark James provided you with such supportive assistance during what must have been a difficult time. It’s great to know they helped you find a suitable replacement vehicle following your accident. Your feedback is truly appreciated and serves as encouragement for the team to continue delivering excellent customer service. We wish you many enjoyable journeys ahead with your new BMW.

Noté 5 sur 5 étoiles

Big thanks to Adam who provided great…

Big thanks to Adam who provided great service and went an extra mile for me

7 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear John, Thank you very much for your kind words and for recognising Adam’s commitment to providing excellent service. We are delighted to hear that he went the extra mile to ensure you had a positive experience. Your feedback is greatly appreciated and serves as a wonderful encouragement to the whole team at Sytner Cardiff BMW. It was our pleasure to assist you, and we hope to welcome you back in the future for any further motoring needs. Best regards, The Sytner Cardiff BMW Team

Noté 5 sur 5 étoiles

Break Fluid Change

Break Fluid Change - Great Service - Alison accommodated my requirement to have the car back before 4pm and kept me up to date throughout the day.

7 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear Owain, Thank you very much for your kind words and for taking the time to share your experience. We’re delighted to hear that Alison was able to accommodate your request and keep you informed throughout the day. It’s wonderful to know that you were pleased with the service during your brake fluid change. Your satisfaction is very important to us, and we truly appreciate your positive feedback. We look forward to welcoming you back to Sytner Cardiff BMW in the future. Best regards, The Sytner Cardiff BMW Team

Noté 5 sur 5 étoiles

Customer service was second to none

Customer service was second to none, also appreciated the regular updates throughout the day regarding updates on my service. Also really appreciated the service of organising a taxi for me to collect my car.

7 septembre 2026
Avis spontané
Noté 5 sur 5 étoiles

Major service

All went well . I deal with Ricci walker who goes above and beyond everytime. It was his day off when I visited for a major service, but even in his absence he still made sure things would run smoothly. Legend 👌

5 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Thank you very much for your wonderful review, Rob. We’re delighted to hear that Ricci Walker provided such exceptional service, going above and beyond even on his day off. It’s fantastic to know that your major service visit ran smoothly and met your expectations. Your kind words truly mean a lot to us, and we’re grateful for your continued support. We’ll be sure to pass on your compliments to Ricci – he really is a legend! Thanks again for choosing Sytner Cardiff BMW.

Noté 5 sur 5 étoiles

⭐️⭐️⭐️⭐️⭐️

⭐️⭐️⭐️⭐️⭐️

I have left 5 stars because I genuinely love BMW as a brand and have always had great respect for the quality and standards associated with it.

Unfortunately, my experience during this particular service visit at BMW on Penarth Road, Cardiff, did not quite match those standards.

I left my car for a routine service and replacement of the rear brake pads, with the total bill coming to nearly £1,000. When checking the car in, I also selected the complimentary mini valet offered by BMW.

Unfortunately, the mini valet was not carried out. In fact, when I collected the car, I noticed additional dirt and shoe marks on both the front and rear carpets, presumably from staff getting in and out of the vehicle while carrying out the work.

I was also surprised to find that my dash cam had been disconnected from its port and simply left on the passenger seat.

These may seem like small things, but when you leave your car with a premium brand such as BMW and pay close to £1,000 for servicing and repairs, you naturally expect a little more care and attention.

I don’t see this as a reflection of BMW itself, but rather a lack of care by the staff handling the vehicle on this occasion.

So, five stars ⭐️⭐️⭐️⭐️⭐️ will always be for BMW — but unfortunately, the service I received on this particular visit did not deserve the same five stars.

3 septembre 2026
Avis spontané
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Réponse de Sytner Group - Sytner Cardiff BMW

Dear Imran, thank you for your honest feedback. We sincerely apologise that your recent experience did not meet the high standards you rightly expect from BMW. We appreciate your loyalty to the brand and understand your disappointment regarding the mini valet and the condition of your vehicle on collection. Your comments regarding care and attention have been noted, and we truly regret any inconvenience caused. We hope to restore your confidence in our service during future visits.

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